In Search SEO Podcast 31: Black Hat SEO – Beyond the Taboo

Today we speak with Glasgow’s most prominent SEO expert, the straight-talkin’ Craig Campbell about the myths of black hat SEO:

* Can black hat SEO techniques be effective if done properly?
* Where are the lines between white hat and black hat SEO?
* Is black hat SEO’s bad reputation justified? Is it really “immoral?”

Plus, we look at a new level of customization on the Google SERP!

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In Search is an SEO podcast that analyzes the latest news, trends, and data coming out of the SEO community.

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